James Wood has joined Cheltenham-based Target Public Relations as New
Business Manager. The former Sir Thomas Rich pupil takes up the new role after eight years with Brunswick Home Loans in Gloucester.
“I have a strong sales background, but the PR industry is a new departure for me,” said James, 35, who has a degree in Business Management.<
“It’s all about building and maintaining relationships and getting the Target name out there. PR can be the most cost-effective way of adding to a company’s marketing mix, but it is sometimes overlooked. It’s my job to help change that and make sure businesses know about Target’s breadth of expertise.”
Chief Executive Sarah Bryars welcomed James to the team, based in Bath Road.
“We created this new role as we shift focus to what we do best – public relations. We have strong experience in the field of trade PR for building materials and services, as well as consumer markets in health and beauty, and we are going all out to capitalise on those strengths. James’ sales experience will be invaluable as we go forward,” she said.
The award-winning company’s current clients include Specsavers, ADEY Professional Heating Solutions, Sapa Building System, and SLG Beauty.
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